Blog
Enter into the hearts and minds of Public Strategies Digital. If it’s the latest and greatest or a rant and rave, it’s all here for your amazement and amusement. Feel free to take our words for it.
Ad Musings
“Spokesfriends”
I dig advertising spokesmen. They’re quirky, cool, and I feel like I know each one: their personalities, what they stand for, where they work, what their voices sound like across the room. I’m not talking pitchmen, like the ShamWow guy or Billy Mays. I mean the personalities made up by creative writers. Take my insurance spokesmen, for example: I know one prefers a blue phone, another causes mayhem, and one has good hands. (I don’t mean to leave out… Continue reading »
Digital Sensei
“The Curious Case for Curation”
Forget the Web as you discovered it — a boundless sea of information on everything, everywhere. Sure it is nice having a zillion options all the time, but is it really helpful? The anxiety of figuring out what I like in a world or infinite choices is a bit overwhelming. Enter curation to solve the problem — it is happening around you but you may not have even noticed.
Is this news? Not really. But as someone who is fascinated… Continue reading »